Insights

Living Up to Expectations

How a positive shipping experience can support your brand.

Female pulling a cream knit scarf out of a box

What’s the story: Shipping insurance can provide peace of mind about shipping and delivery concerns for SMBs and shoppers alike. 

Why it matters: While your business may take great care in positioning your brand, that goodwill may be impacted by a negative shipping experience.

When consumers shop online, they often expect free delivery and for the product to arrive in premium condition. With rising transportation costs, supply chain disruptions and porch piracy, it can be difficult for small and medium-sized businesses (SMBs) to consistently meet consumer expectations. A good shipping experience can support your business’ bottom-line while a bad one can hurt it with negative reviews and lost repeat customers.

Protect Your Profitability

According to the Personalized Shipping Experiences: The Next Frontier for eCommerce report commissioned by UPS Capital, 72% of SMBs said that shipping incidents like loss, theft and damage have negatively impacted their customer reviews in the past year. Shipping insurance can provide peace of mind about shipping and delivery concerns for SMBs and shoppers alike. Consumers can gain confidence about their shipping experience, while your business’ costs associated with replacing an order can be recovered.

Give Customers What They Want

According to the same study, nearly half (47%) of consumers reported that they would prioritize the safe arrival or replacement of their product in the event of loss, porch-pirated theft or damage over two-day shipping. Consumers are also willing to pay for shipment protection. In the same report, 65% of consumers surveyed said they would be interested in having the option to self-select and pay for the addition of shipping insurance for specific online items.

Save Valuable Time

With InsureShield® shipping insurance offered through UPS Capital Insurance Agency, Inc., SMBs can save money by reducing time spent on managing claims and customer inquiries.

Reach out and let’s discuss how we can help you give customers what they want.

Additional Resources

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